Home Passport Academy
Learn how to explain, sell, support, and operate Membership consistently across Home Alliance. One shared standard — from the first call to renewal.
One shared standard for how we sell, support, and operate Membership.
Many employees do not fully understand Membership, Passport, benefits, customer journey, or how to communicate the product clearly. That inconsistency shows up at every customer touch.
This academy creates one shared standard across call center, dispatch, technicians, sales, operations, management, and leadership — so every team speaks the same language.
Curriculum pillars
Your Foundation Progress
0 of 10 modules completed
0 of 53 lessons completed
Product Fundamentals
Membership vs Passport, what each is and what it isn't.
0 of 4 lessons
Essential, Valued, Preferred
Plans, pricing, upgrade and downgrade paths.
0 of 5 lessons
Customer Benefits
Translate features into outcomes homeowners actually feel.
0 of 6 lessons
Passport Relationship
Passport as the value layer behind Membership.
0 of 5 lessons
Sales Process
Discover, understand, educate, recommend, confirm.
0 of 6 lessons
Objection Handling
Real homeowner conversations: listen, clarify, guide a confident decision.
0 of 5 lessons
Customer Journey
Awareness through renewal, cancellation, and win-back.
0 of 6 lessons
Role-Based Execution
Who owns each customer situation, when to escalate, and how to hand off cleanly.
0 of 6 lessons
Business Economics
Why Passport creates value: retention, lifetime value, margin, referrals, and how we measure success.
0 of 4 lessons
Policies & Limitations
Refunds, eligibility, escalation, and compliance.
0 of 6 lessons
Home Alliance Home Passport Certified
Demonstrate one shared standard across every role and every customer touch.
- Complete the 12-week roadmap
- Pass the 100-question assessment (90%+)
- Complete role-based scenarios